TECH
Meta signs multi-year partnership with UFC

Meta Platforms (META.O), opens new tab has signed a multi-year deal to become the first “official fan technology partner” of Ultimate Fighting Championship (UFC), whose CEO was elected to the Facebook-parent’s board in January.
Under the deal, Meta will provide UFC fans a deeper immersive experience through its services, with its text-based platform, Threads, becoming the league’s official social media partner, UFC said in a statement on Wednesday.
Meta will have its branding featured in UFC’s Octagon ring for pay-per-view and “Fight Night” events, along with numerous broadcast features and creative in-arena fan experiences.
Financial terms of the deal were not disclosed.
Meta CEO Mark Zuckerberg has developed a relationship with UFC chief executive Dana White in recent years as a mixed martial arts enthusiast and recreational fighter.
White, along with two others, was elected to Meta’s board in January. The UFC CEO is also a friend of U.S. President Donald Trump and had spoken in support of his candidacy at the Republican National Convention in July.
REUTER
Discover more from Naijanewstoday
Subscribe to get the latest posts sent to your email.
-
POLITICS5 days ago
C-Sagas UK Chapter Meets Founder in London, Reaffirms Humanitarian Vision
-
TECH6 days ago
OpenAI CEO Sam Altman Warns ChatGPT Conversations Aren’t Legally Confidential
-
NEWS5 days ago
Ikwo Noyo Clan Releases Official Timetable for 2025 Nnesweoha Festival
-
ENTERTAINMENT4 days ago
VeryDarkMan Breaks Down in Tears as He Announces Death of Popular Fish Seller
-
NEWS5 days ago
Nigerian Youth Advocate Calls Out Facebook’s Monetisation Policies
-
CAMPUS REPORTS6 days ago
VC Inaugurates Two New Residential Flats Built by AE-FUNAI Parents’ Forum
-
CAMPUS REPORTS5 days ago
Experts Urge Responsible AI And Data Use at AE-FUNAI Law Conference
-
POLITICS4 days ago
2027 Elections: We’re the Only Viable Alternative to APC, PDP Slams ADC
-
CAMPUS REPORTS5 days ago
AE-FUNAI Hosts ACSPN, Highlights Role of Artificial Intelligence in Media and Security
-
SPORTS6 days ago
Asisat Oshoala Shuts Down Retirement Rumors After WAFCON Triumph
-
NEWS5 days ago
David Umahi’s Daughter Kimberly Graduates With First Class
-
SPORTS4 days ago
Morocco Challenges Referee Call After Super Falcons’ WAFCON Triumph